And that will depend on how the studio approaches the relationship between GTA 6 and GTA Online.ĭoes the company make a GTA Online 2 that is only accessible to players who purchase GTA 6? Or does GTA Online just get a major update with a new map? Or maybe it’s the same GTA Online map but with new content brought in from GTA 6? And maybe GTA Online should go free-to-play, but then does that hurt GTA 6’s sales relative to its predecessor?
While a new GTA is a massive event waiting to happen, Rockstar cannot predict what that will mean for GTA Online. GTA Online is the proverbial bird in the hand as opposed to GTA 6’s two birds in the bush. GTA Online 2, free-to-play, and other questions Put plainly, Take-Two expects to make a little less this upcoming year, but it goes on to say that it is anticipating even more growth in 2023 and beyond. And one of the easiest ways Take-Two can ensure it capitalizes on a larger market is to continue growing a platform that is already working. However, as the world returns to a new normal, we expect a moderation of the trends that benefitted our industry over the past year. We anticipate that the overall addressable market for our industry will be notably larger going forward than it was pre-pandemic. We believe that the pandemic initiated a transformational shift in entertainment consumption, revealing the possibilities of interactive entertainment to a much broader market, with interactive entertainment becoming the number one entertainment vertical. Here is Take-Two’s statement on the pandemic from its earnings report: Now, engagement and spending were up last year thanks to the pandemic, but Take-Two thinks global stay-at-home orders had a permanent effect on people’s relationship to video games. In FY2020/21 the franchise generated $985m, thanks to repeat GTA V sales, but mostly GTA Online growth /0Rub63tlnT GTAV launched in FY2013/14 & helped the franchise generate net revenue of $1.62bn that year And Niko Partners analyst Daniel Ahmad published a chart on Twitter that illustrates that leap in sales.Ī look at how the Grand Theft Auto franchise contributed to Take Two's net revenue In fiscal 2021, Grand Theft Auto generated $985 million in revenue as a series. And that’s because Take-Two doesn’t want to disrupt the growth it’s still getting out of GTA Online. So then what about the next Grand Theft Auto? Rockstar is certainly working on Grand Theft Auto 6, but the studio will have to navigate a difficult path to launch that game. Register Here The path to Grand Theft Auto 6 is fraught for Take-Two and Rockstar
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